Gordon Brown Pushes for Higher Machine Games Duty on Adult Gaming Venues
Devon Sullivan · Aug 27, 2026

Gordon Brown Pushes for Higher Machine Games Duty on Adult Gaming Venues

Former UK Prime Minister Gordon Brown has proposed a substantial rise in machine games duty on gaming machines located in adult entertainment centres such as betting shops and adult gaming centres, and this measure could generate as much as £500 million to help offset rising household energy bills while leaving bingo halls and pubs untouched by the increase.
The Core Elements of the Proposal
Brown's suggestion focuses specifically on these adult-oriented venues because they house significant numbers of gaming machines, and the targeted tax adjustment aims to channel funds directly toward energy bill support programs without affecting other sectors of the gambling industry that operate under different regulatory frameworks. Observers note that the plan distinguishes clearly between venue types, which means bingo halls and pubs would continue under existing duty rates while betting shops and adult gaming centres face the higher levy.
Projected Revenue and Its Intended Application
Data from the proposal indicates the duty increase might deliver up to £500 million in additional government income, and this sum would go toward assistance measures for households struggling with energy costs during periods of elevated prices. Those who have examined similar tax adjustments point out that the revenue stream could provide targeted relief, although the exact distribution mechanisms remain under discussion among policymakers.
Industry Concerns Over Closures and Job Losses

The Betting adn Gaming Council has warned that widespread closures could follow if the duty hike takes effect, and this outcome would directly affect the betting shop estate across the UK. Council representatives highlight that higher operating costs from the increased machine games duty might force some locations to shut down, which in turn reduces employment opportunities in local communities that rely on these venues for work.
Further effects could extend to contributions made through the horseracing levy and media rights agreements, since betting shops play a central role in generating those funds, and any reduction in the number of operational sites would shrink the overall pool available for such payments. Industry figures reveal that these interconnected revenue streams support the broader horseracing sector, so changes at the retail level carry ripple consequences that reach beyond the immediate tax collection.
Context Around August 2026 Energy Pressures
By August 2026 household energy bills continue to present challenges for many families, and Brown's proposal arrives amid ongoing efforts to identify new funding sources for relief initiatives. Policymakers have considered various tax adjustments in recent months, yet this particular suggestion stands out because it singles out gaming machines in adult entertainment centres as the primary target while sparing other gambling formats entirely.
Potential Effects on the Betting Shop Network
Analysts tracking the sector note that an expanded machine games duty could accelerate existing pressures on the betting shop estate, and this acceleration might lead to faster consolidation or outright reductions in physical locations. The Betting and Gaming Council emphasizes that such outcomes would not only impact jobs but also diminish the sector's ability to sustain its financial commitments to horseracing through established levy and media rights channels.
Those familiar with previous duty changes observe that operators often respond by reviewing machine numbers, adjusting opening hours, or in some cases closing sites altogether when costs rise sharply, and the current proposal raises similar questions about long-term viability for marginal locations. Evidence from industry reports shows these decisions tend to concentrate in areas where footfall already faces competition from online alternatives.
Conclusion
Gordon Brown's call for the machine games duty increase centers on generating up to £500 million for energy bill support while directing the burden exclusively toward gaming machines in betting shops and adult gaming centres. The Betting and Gaming Council has outlined risks of closures that could reduce jobs and lessen contributions to horseracing funding streams, and these points frame the ongoing discussion around the proposal's implementation and its reach across the affected estate.